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Not identifying your brand, could be a costly mistake... branding mission vision Jun 14, 2021

Usually when I mention the word branding people immediately associate it with some sort of over-the-counter product like Bounty paper towels or Charmin toilet paper or even a logo like Chick-Fil-A, but what if branding is more than that? 

If I were to mention brands like Starbucks,...

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Are Mission and Vision Statements Really Important for Healthcare Offices? mission vision May 31, 2021

What does your practice stand for? What is it all about? is your team rallied around a common cause? How are you different?

These are the important questions that get answered when you have a mission and vision statement. The problem is, most healthcare practices don't have them and therefore are...

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